{"id":5166,"date":"2024-04-30T16:28:37","date_gmt":"2024-04-30T15:28:37","guid":{"rendered":"https:\/\/www.pelsis.com\/?p=5166"},"modified":"2024-04-30T16:28:38","modified_gmt":"2024-04-30T15:28:38","slug":"pelsis-group-introduces-new-corporate-brand","status":"publish","type":"post","link":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/","title":{"rendered":"PELSIS GROUP INTRODUCES NEW CORPORATE BRAND"},"content":{"rendered":"\n

Leading global pest control manufacturer and distributor <\/a>Pelsis Group<\/a> today introduced its refreshed corporate brandmark, signalling a new chapter in the company\u2019s journey and its ongoing commitment to customers.   <\/p>\n\n\n\n

In 2023 Pelsis adopted an updated, customer-first growth-focused strategy under new CEO Alex Ashmore: \u2018We are committed to building \u2018One Pelsis\u2019 \u2013 a unified company, greater than the sum of its parts, that stands for excellence, performance, teamwork and customer focus\u2019, he said.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

The updated brandmark will be on display at the PestEx<\/a> tradeshow in London later this month.  The mark retains familiar Pelsis visual elements, combined with a modern typeface and fresh, distinctive colour palette designed to work more effectively in different sizes and formats, and particularly in an increasingly digital environment. <\/p>\n\n\n\n

Alex Ashmore Group CEO said \u201cWe\u2019re very excited to be rolling-out our updated corporate brand which signals our evolution as a business.  2024 is a pivotal year for Pelsis and our family of leading brands, as we strive for continuous improvement with an ever-increasing focus on digital products and services to meet the evolving needs of our customers.  <\/p>\n\n\n\n

\u2018The Pelsis brand update symbolises a new chapter \u2013 one of flexibility, adaptability, and a modern perspective. We look forward to introducing our new corporate brand to our customers in the coming weeks.  However, brand is only valuable if it is a hallmark of exceptional customer service and leading products \u2013 our priority remains on delivery and customer commitment.\u201d   <\/p>\n\n\n\n

Customers will see the old and new corporate brandmarks alongside one other for some time as the company looks to introduce the changes in a staged and cost-effective manner.<\/p>\n\n\n\n

The Pelsis product brands will be reviewed as a second phase of the company\u2019s brand strategy later in the year, with the objective of supporting customers to efficiently navigate and shop our portfolio.<\/p>\n\n\n\n

The Pelsis portfolio of leading brands provides global coverage across the US, UK and Europe.  Brands including B&G, Bird B Gone, Edialux, Network, Pest Stop, Green Choice and several Insect Light Trap family brands including Cobra, Infiniti and Halo.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\n\n\n\n

Originally posted on the 4th March 2024<\/p>\n","protected":false},"excerpt":{"rendered":"

Leading global pest control manufacturer and distributor Pelsis Group today introduced its refreshed corporate brandmark, signalling a new chapter in the company\u2019s journey and its ongoing commitment to customers.    In 2023 Pelsis adopted an updated, customer-first growth-focused strategy under new CEO Alex Ashmore: \u2018We are committed to building \u2018One Pelsis\u2019 \u2013 a unified company, greater than the sum<\/p>\n","protected":false},"author":3,"featured_media":5168,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"acf":[],"yoast_head":"\nPELSIS GROUP INTRODUCES NEW CORPORATE BRAND - Pelsis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PELSIS GROUP INTRODUCES NEW CORPORATE BRAND - Pelsis\" \/>\n<meta property=\"og:description\" content=\"Leading global pest control manufacturer and distributor Pelsis Group today introduced its refreshed corporate brandmark, signalling a new chapter in the company\u2019s journey and its ongoing commitment to customers.    In 2023 Pelsis adopted an updated, customer-first growth-focused strategy under new CEO Alex Ashmore: \u2018We are committed to building \u2018One Pelsis\u2019 \u2013 a unified company, greater than the sum\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"Pelsis\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-30T15:28:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-30T15:28:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pelsis.com\/app\/uploads\/2024\/04\/MicrosoftTeams-image_66.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"999\" \/>\n\t<meta property=\"og:image:height\" content=\"401\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pelsis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pelsis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/\",\"url\":\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/\",\"name\":\"PELSIS GROUP INTRODUCES NEW CORPORATE BRAND - Pelsis\",\"isPartOf\":{\"@id\":\"https:\/\/www.pelsis.com\/us\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.pelsis.com\/app\/uploads\/2024\/04\/MicrosoftTeams-image_66.jpg\",\"datePublished\":\"2024-04-30T15:28:37+00:00\",\"dateModified\":\"2024-04-30T15:28:38+00:00\",\"author\":{\"@id\":\"https:\/\/www.pelsis.com\/us\/#\/schema\/person\/805902129330f6283c44e33faa0493ef\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#breadcrumb\"},\"inLanguage\":\" en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\" en-US\",\"@id\":\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#primaryimage\",\"url\":\"https:\/\/www.pelsis.com\/app\/uploads\/2024\/04\/MicrosoftTeams-image_66.jpg\",\"contentUrl\":\"https:\/\/www.pelsis.com\/app\/uploads\/2024\/04\/MicrosoftTeams-image_66.jpg\",\"width\":999,\"height\":401},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.pelsis.com\/us\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PELSIS GROUP INTRODUCES NEW CORPORATE BRAND\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.pelsis.com\/us\/#website\",\"url\":\"https:\/\/www.pelsis.com\/us\/\",\"name\":\"Pelsis\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.pelsis.com\/us\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\" en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.pelsis.com\/us\/#\/schema\/person\/805902129330f6283c44e33faa0493ef\",\"name\":\"Pelsis\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\" en-US\",\"@id\":\"https:\/\/www.pelsis.com\/us\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8a28099a5b1c2143f65dafd896f99070?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8a28099a5b1c2143f65dafd896f99070?s=96&d=mm&r=g\",\"caption\":\"Pelsis\"},\"url\":\"https:\/\/www.pelsis.com\/us\/news\/author\/wp_pelsisadmin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"PELSIS GROUP INTRODUCES NEW CORPORATE BRAND - Pelsis","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/","og_locale":"en_US","og_type":"article","og_title":"PELSIS GROUP INTRODUCES NEW CORPORATE BRAND - Pelsis","og_description":"Leading global pest control manufacturer and distributor Pelsis Group today introduced its refreshed corporate brandmark, signalling a new chapter in the company\u2019s journey and its ongoing commitment to customers.    In 2023 Pelsis adopted an updated, customer-first growth-focused strategy under new CEO Alex Ashmore: \u2018We are committed to building \u2018One Pelsis\u2019 \u2013 a unified company, greater than the sum","og_url":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/","og_site_name":"Pelsis","article_published_time":"2024-04-30T15:28:37+00:00","article_modified_time":"2024-04-30T15:28:38+00:00","og_image":[{"width":999,"height":401,"url":"https:\/\/www.pelsis.com\/app\/uploads\/2024\/04\/MicrosoftTeams-image_66.jpg","type":"image\/jpeg"}],"author":"Pelsis","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Pelsis","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/","url":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/","name":"PELSIS GROUP INTRODUCES NEW CORPORATE BRAND - Pelsis","isPartOf":{"@id":"https:\/\/www.pelsis.com\/us\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#primaryimage"},"image":{"@id":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#primaryimage"},"thumbnailUrl":"https:\/\/www.pelsis.com\/app\/uploads\/2024\/04\/MicrosoftTeams-image_66.jpg","datePublished":"2024-04-30T15:28:37+00:00","dateModified":"2024-04-30T15:28:38+00:00","author":{"@id":"https:\/\/www.pelsis.com\/us\/#\/schema\/person\/805902129330f6283c44e33faa0493ef"},"breadcrumb":{"@id":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#breadcrumb"},"inLanguage":" en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/"]}]},{"@type":"ImageObject","inLanguage":" en-US","@id":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#primaryimage","url":"https:\/\/www.pelsis.com\/app\/uploads\/2024\/04\/MicrosoftTeams-image_66.jpg","contentUrl":"https:\/\/www.pelsis.com\/app\/uploads\/2024\/04\/MicrosoftTeams-image_66.jpg","width":999,"height":401},{"@type":"BreadcrumbList","@id":"https:\/\/www.pelsis.com\/us\/news\/pelsis-group-introduces-new-corporate-brand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.pelsis.com\/us\/"},{"@type":"ListItem","position":2,"name":"PELSIS GROUP INTRODUCES NEW CORPORATE BRAND"}]},{"@type":"WebSite","@id":"https:\/\/www.pelsis.com\/us\/#website","url":"https:\/\/www.pelsis.com\/us\/","name":"Pelsis","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.pelsis.com\/us\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":" en-US"},{"@type":"Person","@id":"https:\/\/www.pelsis.com\/us\/#\/schema\/person\/805902129330f6283c44e33faa0493ef","name":"Pelsis","image":{"@type":"ImageObject","inLanguage":" en-US","@id":"https:\/\/www.pelsis.com\/us\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/8a28099a5b1c2143f65dafd896f99070?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8a28099a5b1c2143f65dafd896f99070?s=96&d=mm&r=g","caption":"Pelsis"},"url":"https:\/\/www.pelsis.com\/us\/news\/author\/wp_pelsisadmin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.pelsis.com\/us\/wp-json\/wp\/v2\/posts\/5166"}],"collection":[{"href":"https:\/\/www.pelsis.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pelsis.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pelsis.com\/us\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pelsis.com\/us\/wp-json\/wp\/v2\/comments?post=5166"}],"version-history":[{"count":0,"href":"https:\/\/www.pelsis.com\/us\/wp-json\/wp\/v2\/posts\/5166\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pelsis.com\/us\/wp-json\/wp\/v2\/media\/5168"}],"wp:attachment":[{"href":"https:\/\/www.pelsis.com\/us\/wp-json\/wp\/v2\/media?parent=5166"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pelsis.com\/us\/wp-json\/wp\/v2\/tags?post=5166"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}